Color

100% of communications must use the Skyro main color.

Sapphire blue and night sky are used as complementary shades within the primary blue color

A color proof must be made before printing

Additional colors

Additional colors are used in bright accents, for example in the analemma or in offer marks

Text

• Blue text is used for light backgrounds and in situations where the amount of brand blue color needs to be increased

• White text is used for blue and dark background

• Black text is used on light backgrounds on the website and in the app. However, if contrast allows, blue text is recommended

Blue text

White text

Black text

Visual elements

It is acceptable to use yellow and blue text in visual elements to make the visual more colorful

Pink

Lime

Blue

Background

Skyro main color is used as a background color in most communications to reinforce the core brand in the consumer's mind.

Night sky color is used as an additional option